We have a pretty records for our user base and registered names. People usually get what they request. We have never had a problem with people stockpiling user names, so don't worry about that.
Okay, so I want my name as a profile name. It is the registered name with EA for these games.
It is listed as belonging to user "PLACEHOLDER". I'm guessing this isn't a real user but an account you actually retain a list of names.